The Salad Project
Mixology by salad perfectionists.
Stand out from an incredibly crowded market was the name, carefully considered branding was the game. Unique communications design will help drive fresh footfall, a truly different experience will linger with them long after they've left, and hopefully keep them coming back. The Salad Project needed to ensure their concept cuts through a crowded marketplace, inviting customers to come and trial something a little different.
I can’t thank the Vovi team enough for helping us build a website that elevates our brand and finally allows us to show what we do. As an early stage SaaS company in a new category, we needed to expand and rebrand our existing website to clearly explain the benefits of our partner collaboration software.
A complete website overhaul is a huge project. Having worked with the talented Vovi team before, I knew they were the perfect choice for the job.Throughout the project, the team listened carefully, shared innovative wireframes and animations, and worked diligently. Managing our website is so easy now that it’s in Webflow. We look forward to evolving the site further with our partners at Vovi.
We wanted to strike the perfect balance between quirky and playful, but keeping the overall feel of high-end luxury - Vovi struck the nail on the head in ways we didn’t even imagine ourselves. They were a pleasure to work with, and we have had endless compliments on how our website is not only memorable and funky, but incredibly easy to use too.
Our aim was to bring a sleek and modern finish to the bright, organic colourful chaos inside each unique salad bowl. Taking our sole inspiration from the ingredients used by the guys, the constant organic themes meet with kitchen sharp type delivering a trustworthy yet intriguing appearance.
Cutting into a purple cabbage is quite a feast for the eyes, and so takes pride of place throughout the restaurant collateral and marketing materials.