The Salad Project
Mixology by salad perfectionists.

Overview
Stand out from an incredibly crowded market was the name, carefully considered branding was the game. Unique communications design will help drive fresh footfall, a truly different experience will linger with them long after they've left, and hopefully keep them coming back. The Salad Project needed to ensure their concept cuts through a crowded marketplace, inviting customers to come and trial something a little different.
Brand Identity
Print Collateral
Some stats
Social content
The Video
Branding
Our aim was to bring a sleek and modern finish to the bright, organic colourful chaos inside each unique salad bowl. Taking our sole inspiration from the ingredients used by the guys, the constant organic themes meet with kitchen sharp type delivering a trustworthy yet intriguing appearance.
Cabbage Pa-ckaging
Cutting into a purple cabbage is quite a feast for the eyes, and so takes pride of place throughout the restaurant collateral and marketing materials.