vovi brand circle logoletter oletter i

Responsible Power

Join the Green Revolution

Landscape image of the new Safari Drive branding on a Land cruiser in Namibia

Overview

Following on from years of development and research, Responsible Power have cracked the code to reducing astronomical energy bills to numbers you can smile at - they wanted a brand and website they could make a similar impact with. Using pithy, direct statements and a slew of bright engaging greens, we've sought to capture attentions, and persuade hotels to 'Join the Green Revolution'.

Brand Identity
Website Design

Some stats

Landscape image of the new Safari Drive branding on a Land cruiser in Namibia
Various mobile screens from 8VC

The Website

I can’t thank the Vovi team enough for helping us build a website that elevates our brand and finally allows us to show what we do. As an early stage SaaS company in a new category, we needed to expand and rebrand our existing website to clearly explain the benefits of our partner collaboration software.

A complete website overhaul is a huge project. Having worked with the talented Vovi team before, I knew they were the perfect choice for the job.Throughout the project, the team listened carefully, shared innovative wireframes and animations, and worked diligently. Managing our website is so easy now that it’s in Webflow. We look forward to evolving the site further with our partners at Vovi.

Sara Guappone
Head of Marketing, Pronto
Landscape image of the new Safari Drive branding on a Land cruiser in Namibia

Nailed it. This is what websites should look like. I want all our portcos to look like this.

Pronto Investor
VC investor, Vertex Ventures

We wanted to strike the perfect balance between quirky and playful, but keeping the overall feel of high-end luxury - Vovi struck the nail on the head in ways we didn’t even imagine ourselves. They were a pleasure to work with, and we have had endless compliments on how our website is not only memorable and funky, but incredibly easy to use too.

Claudia Hill
Founder, Loan the Look
Landscape image of the new Safari Drive branding on a Land cruiser in Namibia

I asked Vovi to build a classic, inspirational, travel brand and website. One to really stand out and engage with our customers. That’s exactly what they did!

Ben Nelson
Founder, Nelson Travel
Landscape image of the new Safari Drive branding on a Land cruiser in Namibia
Landscape image of the new Safari Drive branding on a Land cruiser in Namibia
Landscape image of the new Safari Drive branding on a Land cruiser in Namibia
Project Giving Back website on laptop on a bench
Project Giving Back website on laptop on a bench

Social content

If you’re looking for an agency to launch your brand, then look no further. Vovi have been with us on our growth journey since the start and been vital in establishing a presence on social by creating top notch and engaging content - we also love the bitesize videos!

Will Pearson
Founder , Ocean Bottle

The Video

Brand

Branding

Responsible Power is B2B focused, in this case large hotel owners and chains, as a result the end user requiring a more specific and tapered level of understanding and analysis to be targeted. Making an impact in this market is one thing but ensuring the brand continues to come across as experienced and reliable, and able to convert a more attentive customer is something entirely different. We approached this rebrand with a notion of 'revolution' - direct, inspiring, motivation to a cause. For Responsible Power this was to slash energy bills and boost green ratings - definitely something to shout about.

No items found.

We devised a mark taking the core elements from the previous brand and emboldening the appearance. The result was a multifaceted stamp to symbolise the 'Green Revolution' and one customers would be happy to display on their hotels and websites.

No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.
No items found.